viernes, diciembre 28, 2012

What advertisers are thinking

This is from the JWT advertising agency's site:
http://www.jwt.com/blog/consumer_insights/whats-big-100-things-to-watch-in-2013/



What’s Big? 100 Things to Watch in 2013

December 26, 2012 • by 


A new year calls for new trends and new challenges for brands, marketers and consumers alike. Complementing their recently released 10 Trends for 2013, JWT Intelligence’s 100 Things to Watch is a substantial list predicting what will be big in the year ahead.
Based on research across sectors such as travel, technology, food, retail and sustainability, the list reflects the major developments bubbling up. This year, technology takes the spotlight once more with “appcessories,” digital ecosystems, flexible screens, and responsive Web design topping the list.
Other top things to watch include new foods and ingredients like faux meat and chia seeds. Keep an eye out for quiet products, shopping hotels, mindful living, privacy etiquette, and adult playgrounds, which are just a sample of items also included.
There’s no doubt, 100 Things to Watch in 2013 will put a bounty of interesting things on your radar. So check out the JWT Intelligence Slideshare below, which includes the full list and details on what makes each item worth watching.

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